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ET auto

Opinion: Will Gen AI spark the next major disruption in automotive ER&D?

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Gen AI could be the next EV moment for automotive engineering and development (ER&D) industry, as it could help companies reimagine the entire product development and realization process and reduce product development time and cost significantly to disrupt the market. This article explores the possibilities across three key areas of Technology, Data and People.

This article is published by ET Auto

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